Book Trailers: Benefits & Drawbacks of New Media Marketing Techniques

Justin here, and today we’re posting some information on book trailers. Truth be told, many modern authors are skeptical of integrating the written word with video advertisements. And who can blame them? After decades of traditional book marketing techniques that have worked for authors, why should we enter a whole new arena of advertising? Granted, [...]

Come’on, Free Author Web Sites and Book Marketing Advice? Seriously?

Have no fear, Doubting Thomas is on the case, which means we’ll get to the bottom of AuthorTreeHouse once and for all.    Sure, you can visit AuthorTree and poke around the site; you can climb to AuthorTreeHouse, scan the “About” sections, read the author spotlight competition submission guidelines on the tree trunk (sidebar), but that [...]

Introducing AuthorTreeHouse: The Book Marketing Blog Sponsored by AuthorTree

The History of AuthorTreeHouse An elite fighting squad of publishing marketers and chatty birds have finally set aside their differences and joined forces to form an unstoppable hurricane force of author and book promotion, the likes of which has never been seen before. Stationed in Bloomington, Indiana, we’ve made headquarters in a tree house, one [...]